See the work
A real audit, start to finish.
This is an actual engagement with the client details removed. We show it because our whole method is transparency: if you can see how we get to a number, you can trust the number.
Client name redacted
Agency Hours Audit · prepared by HourMakers
Sample deliverable
What we did
A discovery questionnaire covering business shape, operations, tools, touch points, and money flow.
Workflow mapping across six major operations, from renewals to lead generation.
A pain-point inventory scored and sequenced, and an opportunity matrix across five dimensions.
What we found
A book of 2,300 households producing almost no revenue outside auto-renewal, with 83% retention and a wall of five-star reviews going unused.
The owner's biggest stated pain got the smallest slice of the week, because it had no system behind it.
Roughly 190 renewal conversations a month with no cross-sell prompt.
The carrier's own AI stays inside its system. Every opportunity we found sits outside it, so there is zero conflict.
Recommended sequence
| Build | What it does | Revenue / yr | Order |
|---|---|---|---|
| Book activation | Owned channel, referral asks, review social proof | $15K to $50K | Lock 1 |
| Renewal cross-sell | A prompt for every renewal conversation | $15K to $50K | Lock 2 |
| Life-sales playbook | Warm-audience life education and qualifying | $15K to $50K+ | Lock 3 |
| Item redacted for sample | Redacted for sample deliverable | smaller | Later |
First-year revenue
$45K to $150K
Across the three builds, on realistic conversion for a book this size. We recommended the $8,000 build, with a clear path to $12,000.
How we check ourselves
Every figure is a range, re-derived by a person against the source before it reached the client. We state on the page that outcomes depend on execution and approvals we do not control. That disclosure is the point, not fine print.